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How to promote your presale with Bandsintown
How to promote your presale with Bandsintown

Let fans sign up for your presale and get notified when it’s live

Updated over a week ago

Promoting your presale with Bandsintown is an easy and free way to grow your email list and sell more presale tickets.

Once you announce a date and time for your presale, you can start capturing presale sign-ups through your website and socials. Shortly before the presale goes live, fans who signed up will automatically be notified via email with your ticket link and presale code.

Listing your presale

First, make sure you’ve set up your presale through your ticketing platform and have the presale access code handy.

When you add or edit your event on Bandsintown for Artists, toggle on the Presale feature, then add your existing presale details including start date/time, end date/time, ticket link, and access code. You can set a unique code for each event, or opt not to use a code at all.

Once that's done, you'll see the Presale button displayed on your Bandsintown event page as well as on your Widget and Smart Link.

The Presale button points to a presale sign-up page, which allows fans to opt-in via email to receive an alert 30 minutes before the presale begins.

PLEASE NOTE: Only one Presale can be listed per event.

Presale fan alert emails

The presale fan alert email includes your presale ticket link, presale code, event details, and presale start time. When fans click the link, they’ll be directed to your ticketing page, where they can enter the presale access code to buy tickets.

PLEASE NOTE: If your ticket provider already handles presale alerts, you can disable presale fan alert emails from Bandsintown; this will ensure your Presale button will bypass the Bandsintown presale sign-up page and send fans directly to your ticket provider.

Coming soon

We're working on some updates to Presales, including SMS and push alerts, presale signup page and fan alert email customization, presale insights, and a dashboard to where you can manage everything in one place. Stay tuned!

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