Give your shows a boost
Event Boost is the fastest way to reach more fans on Bandsintown. With just a few clicks, your show gets promoted placement across our homepage, app, website, and emails—reaching fans who are actively looking for their next concert.
What is Spotlight?
Event Boost gives your show instant promoted placement across Bandsintown with no setup or ongoing maintenance required. You pay a one-time flat fee, and your show stays boosted from purchase through show day.
You’ll reach the right fans across our audience of 100M+ concertgoers through smart targeting based on location, music taste, and engagement—including fans who don’t follow you yet but would love to see you live.
Your show will appear everywhere fans go to discover their next concert, including:
Bandsintown mobile app:
Homescreen
City pages
Similar artist event pages
Bandsintown website:
Homepage
City pages
Similar artist event pages
Automated email alerts:
Just Announced Updates
Weekly Concert Recommendations
Artist Post Notifications
A Tate McRae show spotlighted on the Bandsintown.com homepage
A Fcukers show spotlighted on the Bandsintown mobile app
A SZA show spotlighted in Bandsintown’s automated Weekly Events Update email
How does Event Boost work?
It’s designed for speed and simplicity—zero setup or maintenance required. You pay a one-time flat fee per event, and your show stays boosted from purchase through show day.
Your show starts appearing across Bandsintown within 15 minutes of purchase, rolling out across all channels over the next 4–6 hours
The earlier you boost your show, the more time fans have to discover it
Track performance directly in your artist dashboard, including views, RSVPs, and ticket clicks
Fans who engage with your event automatically follow you and receive future show alerts—and you can message them anytime for free
Pricing
Boost your show for a one-time flat fee. Your show stays boosted from purchase through show day—the earlier you boost, the more time you have to reach fans.
Pricing is based on venue capacity. Boosting multiple events at once (great for tours) gets you a 15% discount.
Venue Capacity | Price (USD) |
Under 500 | $50 |
500–1,499 | $100 |
1,500–2,499 | $200 |
2,500–4,999 | $300 |
5,000+ | $500 |
* Taxes may apply.
How to boost your shows
Log into Bandsintown for Artists
Navigate to your Events page
Click Event Boost on the events you want to promote
Review pricing and placement examples
Complete checkout
That’s it! Your show will start appearing across Bandsintown within minutes.
When to boost for best results
You can boost your event at any stage, but starting earlier gives fans more time to discover and plan.
At announcement: Maximize discovery and awareness right away
After on-sale: Stay visible while fans are deciding what to attend
Weeks before the show: Reach fans actively browsing upcoming concerts in your area
Performance metrics
Track performance directly in your events dashboard:
Views: Total impressions across the Bandsintown website, app, and emails
Clicks: Ticket link clicks from promoted placements
RSVPs: Total RSVPs collected since boosting, including likes
Metrics update daily and reflect the cumulative impact of your promotion. You can also track follower growth on your Insights page.
How Event Boost and Promoted Email work together
Bandsintown offers two ways to reach more fans—and they work best when used together.
Event Boost is the hands-off option. Once you’re live, your show is automatically placed in front of concertgoers across the Bandsintown app, website, and automated emails—no creative, no campaign setup, no targeting decisions required. It’s ideal for building broad awareness quickly.
Promoted Email gives you direct control. You design a custom email campaign with AI-assisted tools, choose exactly which fans to target (by city, radius, or similar artists), and send a dedicated message straight to their inbox. It’s best when you want to deliver a focused message to a specific audience.
| Event Boost | Promoted Email | Best For |
Format | Promoted placements across app, website & emails | Dedicated email campaign | Event Boost: broad discovery
Promoted Email: targeted messaging |
Setup | One click—no setup required | AI-assisted campaign creation | Event Boost: speed
Promoted Email: control |
Channels | Multi-channel (app, website, automated emails) | Email only | Event Boost: multi-touch
Promoted Email: direct inbox |
Targeting | Automatic, based on location, music taste, & engagement | Full control: city, radius, similar artists | Event Boost: hands-off
Promoted Email: precision |
Used together, both options expand your reach across Bandsintown’s 100M+ registered concertgoers and increase the chances that fans discover—and show up to—your events.
FAQs
How long does my event stay boosted?
How long does my event stay boosted?
From purchase until show day. The sooner you boost, the more time your event has to generate views, clicks, and RSVPs.
Who will see my boosted event?
Who will see my boosted event?
Concertgoers on Bandsintown who match your event based on location, music taste, and engagement—fans actively discovering shows, browsing the app or website, or reading our automated emails.
Can I choose where my event appears?
Can I choose where my event appears?
No—and that’s by design. It’s built for speed and simplicity. Our algorithm automatically places your show in featured recommendation slots across Bandsintown’s homepage, website, app, and automated emails, all targeted based on fan behavior.
How quickly does my Event Boost go live?
How quickly does my Event Boost go live?
Your event will begin appearing on Bandsintown within 15 minutes of purchase and will gradually roll out to all channels over the next 4–6 hours.
Can I boost a past event?
Can I boost a past event?
No—only upcoming events are eligible.
Can I boost the same event more than once?
Can I boost the same event more than once?
No. Each event can only be boosted once, but it remains boosted through show day—so earlier is always better.
What if I need to cancel or reschedule my event?
What if I need to cancel or reschedule my event?
Contact our support team at artistsupport@bandsintown.com. We’ll review your situation on a case-by-case basis.
Changes, cancellations, and refunds
Changes after purchase
After you boost an event, some updates may be restricted to protect placement integrity. If you need to change key details like the venue, date, or location, contact Support with your event link: artistsupport@bandsintown.com
Canceled or rescheduled events
Contact Support as soon as possible with updated details so we can review next steps: artistsupport@bandsintown.com
Refunds
Event Boost purchases are reviewed case by case. If you believe a refund is warranted—for example, due to an event cancellation—contact Support with your order details: artistsupport@bandsintown.com.